German sporting goods company Puma AG opened a new product development centre in Vietnam yesterday, part of an effort to streamline the creation of new apparel and reduce costs.
Puma said the centre in Ho Chi Minh City pulled together suppliers, researchers and developers under one roof.
The concept "will increase Puma's speed to market, reduces our cost base and makes sure that our products are of excellent quality," chief executive Jochen Zeitz said in a statement.
Footwear and apparel will be developed at the new complex.
Herzogenaurach, Germany-based Puma is the world's third-largest sporting goods company after crosstown rival Adidas AG and Nike Inc of the United States.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment